Let me tell you a story about the United Excursionist Perk, the little-known award travel tip even points and miles pros forget about.
28.03.2024 - 20:23 / forbes.com
In the bustling world of events, where access is often limited to a select few, On Location emerges as a beacon of exclusivity, offering unparalleled experiences that turn dreams into reality. Initially founded by the NFL, this company has transformed the concept of attending marquee events into an art form, curating moments that linger long after the lights dim. The journey of On Location is a testament to innovation, expansion, and the relentless pursuit of creating unforgettable experiences.
From its inception, On Location was envisioned as a solution to the disjointed nature of attending significant sports events, particularly the Super Bowl. The NFL recognized a gap in the market: while they provided the game, the surrounding ecosystem—a holistic experience beyond just attending the event—was missing. "The original notion of On Location was to create an NFL experience beyond the game," said President of IMG Events and On Location Paul Caine, underscoring the intent to offer a hospitality partnership that extended the thrill of the event itself.
The acquisition by Endeavor marked a pivotal moment, heralding a period of exponential growth. It wasn't just about the Super Bowl anymore; On Location's repertoire expanded to include the Olympics, among other prestigious sporting events, setting a new standard for what it means to "attend" an event. The company's evolution reflects a shift towards consumer-centric experiences, moving from a ticket-and-hospitality model to curating comprehensive packages that begin the moment a purchase is made and only end when the memories are shared back home.
The upcoming Summer Olympics in Paris '24 stands as a monumental showcase of On Location's prowess. For example, the company can grant access to the best seats for the Opening Ceremony, get you at the finish line for events, and much more.
The company's record-setting official hospitality sales, with packages sold into more than 100 countries and approaching sell-outs across numerous sports and sessions, underscore the global appetite for unparalleled event experiences. "A ticket is just permission to sit in a seat. What we provide you are things you can't buy anywhere else," Caine explained, emphasizing the exclusive access and comprehensive care that On Location offers its clientele.
February's Super Bowl LVIII in Las Vegas became On Location's strongest sales effort to date, hosting over 25,000 guests on game day. This achievement is part of a broader pattern of success, including VIP package sales records for UFC and WWE events, sell-outs for New York Fashion Week packages, and record-setting sales for NCAA events, further demonstrating the company's impact across various entertainment spectrums.
Beyond
Let me tell you a story about the United Excursionist Perk, the little-known award travel tip even points and miles pros forget about.
Ripley, Steve Zaillian’s eight-episode adaptation of Patricia Highsmith’s 1955 novel The Talented Mr. Ripley, takes its protagonist on a jet-setting tour of Italy. After the titular con man (Andrew Scott) is hired by a wealthy New York socialite to bring his son Dickie Greenleaf (Johnny Flynn) back from Europe, Tom finds himself immersed in a precarious game of cat and mouse with the Italian police when he takes on Dickie’s identity to access his money. The story takes Tom from Manhattan to Italy, where he spends time in Atrani, Rome, Naples, San Remo, Palermo, and Venice. The series shot in many of the real places, including the real seaside town that takes over for the novel’s fictional setting of Mongibello.
There is no good way to tell visitors to Paris that the queue at the Louvre never gets any smaller and the trip itself can turn into a day spent in line. The good news is that there are plenty of other spots to visit that will let you experience the real Paris, the one known to its residents, even during the Olympic Games—many of which are centred around the city's historic bridges, terraces and waterways.
California residents have a new option for a weekend getaway to Las Vegas. This week, discount airline Avelo launched a new route from LA’s Hollywood Burbank Airport (BUR) to Las Vegas’ Harry Reid International Airport (LAS). In celebration of the new route, the airline is offering introductory one-way fares for $57. The new flight route begins next month on May 3 just in time for Memorial Day holiday weekend and the summer travel season.
The Riviera Maya in Mexico has long been an unquestionable destination favorite, lined with dozens of beachfront resorts and a lively nightlife scene. But travelers yearning for a more laidback, bohemian vibe can now fly further south into Tulum’s brand-new Felipe Carrilo Puerto International Airport (TQO), which welcomed its first-ever international flights just last week.
Hilton has arisen from its slumber on luxury and lifestyle brands.
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3,300 departures per week, 160 destinations around the globe.
The airline will offer the reactivation of twelve seasonal routes from major U.S. cities during the height of the summer season, including Chicago, Orlando, New York, Las Vegas, Miami, and Washington D.C.
Blueground secures capital from top-tier investors, expands sector dominance, and innovates with new business models.
Airport will operate 33 services to 11 countries across Europe, the UK & the USA this summer including a new daily service to New York-JFK with Delta from 24th May.
Venture Ashore expands with new tours in Europe, the Caribbean, Asia and North and South America, including Alaska.